42 | All4LabelsHP Indigo V12 press“The installation of the V12 represents an additional milestone in our path towards continuous innovation and technological development”meeting our ambitious sustainability targets.’ innovation and lead the change toward a more sustainable Martino believes that the HP Indigo V12 will directly challenge future, while setting industry benchmarks for safety, health, conventional printing. and environment. ‘I expect fexography and the other production technologies to ‘To achieve these goals, we constantly work side-by-side with be heavily challenged to become more and more automated to be our partners, investigating the latest cross-market trends with the able to produce at the new sustainable benchmark that we will aim of designing customized solutions to respond to every need.’ be setting at All4Labels, together with HP Indigo. The challenge Guido Iannone, chief sales offcer at All4Labels, says the has already started, and we are experiencing several fexo and installation of the HP Indigo V12 will greatly expand the value the analog production technologies investing into innovation and converter can offer to brand managers. automation to compete with the new sustainable levels needed ‘The installation of the V12 represents an additional milestone for the industry.’ in our path towards continuous innovation and technological All4Labels will be installing a near-line fnishing unit for the V12. development. With more than 25 years of experience in digital ‘The V12 is designed with an ergonomic open architecture printing, we accompany brand owners all the way from projects’ which allows us to effciently serve our pre- and post-printing conception to completion, combining our largest digital press needs through a variety of converting modules,’ explains Martino. capacity in the world with our long-term experience in design and ‘Therefore, thinking about the whole production eco-system we artwork preparation.’ have decided to use near-line fnishing, which was specifcally Continues Iannone, ‘Thanks to our packaging design unit, engineered for the V12.’ All4Graphics, we can integrate digital thinking, creativity, innovation, design and prepress processes with the most modern Steered toward sustainability workfows, to develop versatile and customized projects with Sustainability is a core concept for All4Labels, and Martino variable data management. A brilliant example is our campaign believes the V12 fts perfectly into that strategy: ‘Firstly, “The Human Blend”, which combines graphic elements in and foremost, I see digital transformation as the continuous unique ways to create always different digitally printed sleeves. accelerator for health and safety at the workplace – turning visible What we offer to our customers is a brand innovation model certain invisible risks, eliminating repetitive and hazardous tasks, that leads to the evolution of products in terms of an unlimited and, for environmental protection, eliminating physical sources combination of design, uniqueness, the possibility of interactions of CO2 emissions like printing plates. It promotes the active and sustainability. We act as business partners to our customers, engagement of our employees who can now proactively and and we develop together tailor-made solutions to offer to end rationally steer production performance towards a much more consumers memorable experiences.’ sustainable direction.’ Dr Weymans concludes by pointing out the importance of Martino reports that initial results show an increase in energy All4Labels’ global footprint when working with brand owners on effciency of between 25-40 percent compared to existing printing these kinds of new initiatives. ‘Thanks to our worldwide presence technologies, with comparable reductions in CO2 emissions. we are a reliable partner for both international companies and ‘The V12 press is manufactured to be CO2 neutral and will be regional champions, who choose us as their business ally to powered by 100 percent renewable energy at All4Labels,’ says connect their brands with the end-users. In the future, we will Martino. ‘And it will also produce our innovative and sustainable continue establishing new partnerships to expand our network Star Portfolio. This will signifcantly contribute to our activities to of family businesses all around the world, keeping on investing continue decarbonizing the entire value chain.’ in this successful combination of entrepreneurial heritage and Martino sees the HP Indigo V12 press as a revolutionary global spirit.’technology for the narrow web label printing industry because of the way it changes the interaction between machine and operator. ‘I know the engineers, the scientists and operators working Global debutand operating the V12 in the (HP Indigo) lab, and I know well our HP brought its V12 press to Labelexpo Americas 2022 to much engineers and operators that will operate the V12 at All4Labels. I fanfare. The company left the show with multiple letters of believe that our people with their digital competencies and passion intent from converters in North America and around the globe. for the industry will be the real game-changers to set the new To read more on the debut of the HP Indigo V12 at Labelexpo benchmark for the labeling and packaging industry.’Americas 2022, read Issue 4, 2022 of Labels & Labeling.Dr Guenther Weymans, chief operations offcer at All4Labels, agrees that the V12 will promote both digitization and sustainability, which are key strategic goals for the converter. ‘At All4Labels we are pioneers when it comes to digitalization and sustainability,’ Weymans says. ‘With these two main pillars To learn more about All4Labels, visit all4labels.comin mind, we want to transform the packaging industry through labelsandlabeling.com