74 | Labelexpo Mexico 2023“Over 70 percent of Strong Chinese exhibitor presenceA notable aspect of Labelexpo Mexico 2023 was the high number of Chinese exhibitors rebooked exhibitors on the show foor – more than a quarter of the total. There were 39 Chinese manufacturers with stands, many showing machinery, and still more were represented for Labelexpo through local distributors. Mexico 2025, with Below the top tier of converters, the Latin American market is more price-sensitive than the US and Europe. The Chinese manufacturers, whose quality of equipment the majority of has improved a great deal over the past decade, therefore have a strategic advantage when competing in the Latin American market against US and European suppliers. those upgrading Their signifcant presence at Labelexpo Mexico was proof of the increasing focus they are putting on the region.their space”in Mexico, and is represented in the country DPR launched its new Aries semi-rotary LC-350 double-head high-speed laser by local distributor Banzi as well as Konica slitter rewinder, which comes in 250mm die-cutting machine. It is equipped with Minolta. An extensive dealer network and 350mm width versions and runs at a barcode scanning camera and supports covers the rest of the region, as well as 30m/min. Also on show was the Taurus job changeover on the fy with automatic channel partners of HP Indigo. laser fnishing system. DPR’s vice-president speed change. It features a modular design Cartes ran demonstrations of its digital Michael Panzeri says: ‘We target a niche that can be ftted with functions such as fnishing technology Jet D-Screen (JDS) on part of the market: mid-range production corona treatment, varnish, hot stamping the Gemini platform, combined with its level but high quality. We’ve received lots and slitting.laser die-cutting and converting system, of good leads and seen people who are Grafotronic demonstrated its DCL2 which together allow for the embellishing, looking for equipment to improve their modular converting line and boon-Raptor fnishing and die-cutting of digitally production.’ Up to now, the company sheeter for self-adhesive material and flm. printed labels. According to Enrica Lodi, the has mainly sold ‘entry-level equipment’ Latin America sales manager Francisco Soto company’s key markets in Latin America into the region, according to Panzeri, but describing Mexico as ‘an important market’ have historically been Argentina and Chile, the frst Latin American installation of for the company. because of the advanced embellishment the Taurus system was scheduled for the Lemorau showed its ICR3 table-top options offered by its machines and the week after Labelexpo Mexico in Suriname rewinder and CT1500 manual core cutter. large wine label markets in those countries. – a lead garnered at Labelexpo Americas The company’s Natalia Lopes said: ‘We ‘We’ve received lots of interest in our last year. An Aries system, sold through were able to collect over 300 leads mainly laser cutting and digital embellishment Mexico-based distributor Imidia, is being from Mexico and nearby countries and technology, and leads from Mexico, installed in Guyana in June. had over 10 foor sales.’ Since making Argentina, Chile, Ecuador, Colombia, Peru GM showed its DC330Mini fnishing its Labelexpo debut in Brussels in 2013, and Central America.’ Cartes is looking to system, equipped with UV fexo varnish, before which it only served its local market, appoint an agent in Mexico. lamination, cold foil, die-cutting, slitting Lemorau has built a customer base of 600 Dimatra launched a new inspection and dual rewind, and sold the machine to companies in 81 countries.system at the show – the frst developed long-time local customer Eticom. Taking up Manroland Latina demonstrated a by a Mexican company, according to sales just 2.7 meters (8.8 feet) in length due to DCM BabyCat inspection and doctoring manager Eduardo Flores. A slitter rewinder the short web path, it features servo-driven machine and a Prati Saturn inspection equipped with the new inspection system tension control and offers excellent slitter rewinder equipped with camera was on display, alongside shrink sleeve registration. It is also suitable for running technology from BST Eltromat, while also seaming and cutting equipment. ‘It has in line with a digital press or GM’s own hot promoting equipment from Pantec, Omet been a very good show – it has a big future,’ foil and screen embellishment units. ‘It’s and Miyakoshi – all brands it represents says Flores. ‘We sold a sleeve cutter to a important for the Latin American region to in Mexico. Hans-Ramon Hoffman, of Mexican converter on the frst day, and have a Labelexpo,’ says GM’s Latin America Manroland Latina, says: ‘We had a very almost half of the visitors to our stand sales manager Jos Kabouw. successful show with over 120 leads. There were from outside Mexico.’ Golden Laser showed its newly designed has been an evolution in the market – even labelsandlabeling.com